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Fastech Announces the Appointment of Robert Boyer as Senior Vice President, Sales and Marketing

Fastech Announces the Appointment of Robert Boyer as Senior Vice President, Sales and Marketing

PHILADELPHIA, Aug. 31 /PRNewswire/ -- Fastech Integrated Solutions, a leading provider of mobile, retail merchandising solutions for the Consumer Packaged Goods (CPG) industry, announced today that Robert Boyer will be returning to the company as Senior Vice President, Sales and Marketing. Mr. Boyer's experience with Fastech dates back to 1986 when he began as a software engineer and was crucial in leading the product management efforts for the development of FastTrack, Fastech's CRM solution for the CPG industry.

Mr. Boyer will be responsible for sales, marketing, alliance relationships and product management for Fastech. "Fastech has a strong record of innovation in the CPG industry and has been at the forefront of On Demand and mobile solutions for more than 20 years. I am very excited to be back serving our clients and to help lead our next wave of growth," stated Mr. Boyer.

"Bob's extensive experience and knowledge of the CPG industry makes him a great addition to Fastech's executive team," noted Richard Hirsh, Chief Executive Officer of Fastech. "I am very excited to have Bob back with the company and I am looking forward to working with him to continue expanding our business."

During his time away from Fastech, Mr. Boyer has held sales, marketing and product management positions at SAP and Siebel Systems in Paris, where he was responsible for the consumer goods sector in Europe, the Middle East and Africa. He also worked at Information Resources (IRI) in the U.S., where he was responsible for software, data and analytics sales in the Mid-Atlantic. Mr. Boyer's particular areas of expertise are in Trade Promotion Management and Retail Execution.

About Fastech:

Fastech Integrated Solutions develops world-class mobile, retail merchandising solutions tailored to the special needs of companies in the CPG industry. Our On Demand model allows customers to deploy systems quickly and cost-effectively. Our solution-based systems enable manufacturers and MSOs alike to capture, analyze, manage, integrate, and leverage information - turning merchandising data into a competitive advantage. Having been in the business for more than 20 years, we're looked upon as a leader in best practices for some of the largest and well-known manufacturers in the world. The company is headquartered in Broomall, Pennsylvania, a suburb of Philadelphia.

Fastech Integrated Solutions

CONTACT: Editorial Contact: Steve DeAngelis, Fastech, +1-610-359-9200
x8603, sdeangelis@fastechis.com

Web site: http://www.fastechis.com/

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